Brand

Bud Light

Bud Light

Category

3d Visualization

Client

JKR

JKR

Year

2022

2022

Overview

Collaborating with JKR to visualize Bud Light’s refreshed design direction.

I supported JKR in executing the refreshed Bud Light identity by creating detailed product and packaging compositions. The work ensured consistent expression of the updated design system across cans, multipacks, and line extensions.

Credits

Client

JKR

JKR

Brand

Bud Light

Bud Light

Creative DIrector

Max Lozach

Max Lozach

Photography

Martin Wonnacott

Martin Wonnacott